Social Media and Digital Marketing Apprenticeship (9642)

Last Updated: 21 Nov 2014 Our apprenticeship in Social Media and Digital Marketing is the first of its kind. It incorporates one hybrid qualification that is competence and knowledge. There are pathways in IT, Marketing and a generic pathway. Learners will cover areas such as keyword optimisation, principles of social media and mobile social media.

Please note: Key Skills (3638) closed for new registrations on 30th September 2012. Any new apprentices, in England, after this date are now required to register on Functional Skills (3748) as part of the framework. Unless other recognised transferrable skill qualifications have been achieved as outlined in the SASE frameworks, England.

The Apprenticeship framework document, including information on the Employment Rights & Responsibilities (ERR) and Personal Learning & Thinking Skills (PLTS), can be found at:

England and Wales: www.afo.sscalliance.org 
Scotland: www.skillsdevelopmentscotland.co.uk 
Northern Ireland: www.nidirect.gov.uk

Interested in delivering this apprenticeship?

Find out more about how to become an approved City & Guilds centre or fill out our online customer application form

Here you can find all documents related to this suite of apprenticeship.

By clicking on the section headings below, you can access a variety of documents such as the qualification handbooks and assessment materials, Statements of Purpose, and recognition letters from industry and employers.

Some documents may be password protected. Passwords can be retrieved by logging in to WalledGarden.com and visiting the Administration section of the relevant qualification catalogue page.

Interested in delivering this apprenticeship?

Find out more about how to become an approved City & Guilds centre or fill out our online customer application form