Multi-channel Marketer EPA (9610)

Last Updated: 06 Mar 2024

Product code 9610

9610-12 Multi-channel Marketer EPA  

The level 3 Multi-channel Marketer Apprenticeship is designed for an apprentice who is looking for a career in supporting  focused marketing activities. Multi Channel Marketer Apprentices will show excellent skills and understanding of their chosen area, as well as the behaviours to deliver strong product and service competence. 

Our resources for our Multi-Channel Marketer Apprenticeship will give you the guidance you need to support apprentices through their on-programme learning, build their confidence and competence to ensure a quality learning experience in preparation for End Point Assessment (EPA).  

Our high-quality, rigorous EPA can be delivered at a convenient time for your apprentice.  As part of our EPA service we provide a suite of guidance documents and preparation tools to get your apprentices ready for EPA. 

Customers approved for the 9648-74 Digital Marketer EPA will need to gain approval for the new 9610-12 Mult-channel Marketer EPA. For further information please see ‘How to Register’ section 

Click here to view related webinars and information for IT and Digital, and make sure you are registered for the latest updates here.

On-programme

Apprenticeship Training Manual: Our apprenticeship training manual (ATM) guides tutors and apprentices through a range of practical tasks mapped to the standard, allowing apprentices to track progress and record evidence of their learning as they go. The ATM will be available in print or as a digital download. 

End-point assessment

EPA product code: Multi-channel Marketer (9610-12).

As one of the biggest EPAOs in England, we pride ourselves on our first rate customer service. Our EPA team is on hand to support you every step of the way, guiding you through gateway and ensuring your apprentice has all the tools they need to prepare for the assessment. Our assessment and grading is standardised and all our assessors have industry experience and receive on-going training, so you can trust that we will deliver a fair and robust assessment.

Assessment requirements for these standards are:
  • Written project report with presentation and questioning
  • Interview underpinned by portfolio of evidence 
For further guidance, please refer to our end-point assessment pack. This provides more detail behind the knowledge, skills and behaviours in the standard and the range of content within the standard. The EPA pack includes detailed guidance on grading criteria and suggestions for evidence the apprentice will need to produce for knowledge, skills and behaviours. You’ll find this under the ‘documents’ tab in the ‘End-point assessment EPA’ section.

EPA Pro: A market leading EPA booking system to successfully manage your apprentices’ full journey with end-point assessment.  Find out more here.

Recording forms: supporting you to complete key stages of EPA readiness, we have prepared forms to give you peace of mind and confidence that everything is covered. These packs include a gateway declaration form that is needed during the booking process and assessment forms, if required, that apprentices might need during assessment.

LIEPA reports: Our lead independent end assessors (LIEPAs) produce an annual report with insight into the EPA results and findings across all centres. These reports can help you refine your apprenticeship delivery to improve success rates.

Apprenticeship certification
As well as receiving their Institute for Apprenticeships and Technical Education (IfATE) apprenticeship certificate, the apprentice will receive a City & Guilds statement of achievement for end-point assessment.

We are issuing digital credentials to learners who have completed this qualification. Please add your learners’ email address during registration. A digital credential cannot be issued without the learner’s email address.

How to register

If you’re an existing City & Guilds centre or interested in becoming a centre, make sure you’ve read our EPA manual and guidance. This will explain the process and all our terms and conditions. Our short ‘how-to’ guides and videos are a great start to help you get to grips with what to expect and how to stay on track when booking EPA and preparing apprentices for assessment. You’ll find these resources in our EPA document library

To use our quality-assured on-programme materials or end-point assessment service there are three ways to either find out more or to order what you need: 

  1. If you’re an existing City & Guilds customer, go to Walled Garden and select the materials you need or register your apprentice for end-point assessment. (You may need to submit a request to deliver if you don’t yet have approval for that standard.) 
  2. Get in touch with epapartnership@cityandguilds.com. Our team can explain our different products and services and start getting you set up as a customer or give existing customers support on the new apprenticeship arrangements. 
  3. Speak to your City & Guilds Business Manager about how to access our products or how to register your apprentices with us.

Here you can find all documents related to this suite of apprenticeship.

By clicking on the section headings below, you can access a variety of documents such as the qualification handbooks and assessment materials, Statements of Purpose, and recognition letters from industry and employers.

Some documents may be password protected. Passwords can be retrieved by logging in to WalledGarden.com and visiting the Administration section of the relevant qualification catalogue page.

Interested in delivering this apprenticeship?

Find out more about how to become an approved City & Guilds centre or fill out our online customer application form